Amazon Intro and Amazon Business Model

 What is AMAZON? 
Amazon Inc. is an American multinational technology company, which focuses on. ➢ E-commerce ➢ Cloud computing ➢ Digital streaming ➢ Artificial intelligence.

Background / History.
• Jeff Bezos founded Amazon in July 1994. • In July 1995, the company began service as an online bookstore. 
• In July 1995, the company began service as an online bookstore.
• In May 1997, Amazon went public.
• It began selling music and videos in 1998, at which time it began operations internationally by acquiring online sellers of books in United Kingdom and Germany.

Facts about AMAZON

• 2.5 Million Sellers    
• 150 Million Prime Members
• 150.6 Million Mobile Users
• 84% Satisfied Buyers
• 400,00 orders per day
• 4000 items sale per minute
• ALEXA is best selling Product

Amazon.com(For Buyers) 
It is also called as front end which is for buyers. from where we purchase products .
https://www.amazon.com/

Sellercentral.amazon.com(For Sellers)
The seller central is also known as backend from where a seller manages its seller account on amazon .  

Models 

Private Label
Private labeling for Amazon FBA means you sell (existing) products of your choosing, under your own private brand (label) on Amazon.

Wholesale :
Wholesale means buying inventory from a supplier. These items are already branded and generally come from well-known manufacturers. We have no need to build anything from scratch, people are already buying these products, We are just jumping on the train.

Drop Shipping:
Drop shipping is an order fulfillment method that does not require a business to keep products in stock. Instead, the store sells the product, and passes on the sales order to a third-party supplier, who then ships the order to the customer.

Merch by Amazon:
Merch by Amazon is an on-demand t-shirt printing service. It allows sellers to create and list t-shirt designs on Amazon for free. There are no upfront costs and you get paid royalties when a customer buys your shirt.

FBA & FBM :

Fulfilment By AMAZON : 
In FBA we will send our products to Amazon warehouse & Amazon will pick Pack & Ship your product & get charges for all this process. 

Fulfillment By Merchant:
In FBM seller has the responsibility to deal with orders & ship them from their private warehouse. 

Amazon Kindle:
Amazon Kindle is a series of e-readers designed and marketed by Amazon. Amazon Kindle devices enable users to browse, buy, download, and read e-books, newspapers, magazines and other digital media via wireless networking to the Kindle Store.

Vendor Central:
For companies who want to sell their goods to Amazon directly, Vendor Central is an invite-only marketplace. You serve as their supplier when you sell to Amazon in this manner.

Do you have any question?

 












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